Shopify builds, custom apps & B2B and B2C ecommerce
A website that works harder for your business.
We bring 20 years of experience in website and marketplace selling and have been building Shopify sites since 2017. We create and customise B2B and B2C stores, from storefronts and buying journeys to custom Shopify apps, dashboards and integrations.
Talk to usOur own dashboard.Your progress in view.Meet Pulse
The starting point
Shape Shopify around the way you sell.
We work across the whole Shopify experience: navigation, collections, product pages, cart, customer accounts, checkout and the systems behind them. The scope follows your customers and processes, whether you sell to consumers, trade buyers or both. We agree the design, features and plan requirements before building.
- 01B2B & B2C buying journeys
- 02Themes, accounts & checkout
- 03Custom Shopify apps & dashboards
- 04Integrations, speed & improvements
Shopify personalisation & web-to-print
From personalisation
to production.
We build customisation apps for Shopify, drawing on years of experience with personalisation frontends and web-to-print operations. We understand the customer’s design experience and the artwork, order data and production processes needed to make it work behind the scenes.
Our founder, Henry Peckett, built the entire Dyefor website.
Discuss your personalisation project- Customisation apps
- Let customers add names, text and photos, choose options and adjust their design. We build the interface and product rules around what you sell, with a clear journey from personalising to ordering.
- Canvas & rendered previews
- Build responsive canvas previews in the browser or server-rendered previews using ImageMagick. We choose the approach around the design, product and speed the customer experience needs.
- Product mockups
- Show personalised designs on product mockups, with the right placement, cropping and scale. Keep the customer preview connected to the design data used to create the finished artwork.
- Web-to-print operations
- Connect personalisation to order handling and print production: artwork generation, dimensions, bleed and resolution checks, production queues and status updates. Build in a clear way to review and recover failed jobs.
01Shopify & websites
B2B & B2C buying journeys
Design consumer stores, trade storefronts or a combined experience, with the right product information, account setup and ordering journey for each customer.
Map how retail and wholesale customers choose products, access their account and place repeat orders. Configure relevant catalogues, quantity rules, pricing and payment terms, with the Shopify setup matched to the requirements. Test the experience for each customer type, including what they can see and buy.
02Shopify & websites
Themes, accounts & checkout
Customise page layouts, navigation, product options and cart behaviour, and extend customer accounts and checkout using the features available to your Shopify plan.
Build reusable theme sections and templates, improve search and filtering, and tailor the information shown at each stage of the purchase. Extend supported account and checkout areas where the brief requires it. Some checkout customisations require Shopify Plus; we identify those requirements before agreeing the build.
03Shopify & websites
Custom Shopify apps & dashboards
Build custom Shopify apps for product personalisation and order workflows, alongside reporting dashboards and internal tools around the information your business needs.
Create features for product management, order workflows or customer-specific processes, with dashboards that bring the relevant data into view. Agree permissions, calculations, update frequency and how failures are handled. Build, test and document the app so the team can use and maintain it in everyday work.
04Shopify & websites
Integrations, speed & improvements
Connect product, stock and order data to your other systems, resolve technical faults and improve site speed, product content and conversion journeys.
Trace recurring faults to the theme, apps, integrations or source data, then fix the cause. Improve images and product information, reduce unnecessary scripts and make data updates more reliable. Check the customer journey and operational workflow after each release, including unusual products and failed updates. Our experience also includes Shopify listing systems, purchasing apps, stock and demand forecasting, despatch software and goods-in and goods-out scanning apps. We can scope the connections your store needs to support the team behind it.
Four stages. Clear accountability.
From finding the issue
to putting it right.
Agree the work, carry it through and check the result. Each stage has a clear purpose.
Understand
Get to know the business, review the detail and find the underlying issues.
Prioritise
Agree the scope, commercial priorities and the order of work.
Implement
Make the changes, check the detail and put the work into use.
Review
Look at what changed and agree the next practical improvement.
Shopify & websites
Your questions.
Clear answers.
How much Shopify and ecommerce experience do you have?
We bring 20 years of experience in website and marketplace selling and have been building Shopify sites since 2017. That experience informs the store design, commercial decisions and operational systems behind the build.
Can you build both B2B and B2C Shopify sites?
Yes. We build for consumer and trade customers, including businesses serving both. We scope the catalogue, account, pricing and ordering requirements, then choose the Shopify plan and implementation that support them.
Do you build custom Shopify apps and dashboards?
Yes. We build custom apps, dashboards, integrations and internal tools for needs such as product management, order workflows and reporting. We define the data, permissions and ongoing ownership as part of the project.
How much of Shopify can you customise?
We work across the storefront, theme, product and collection pages, cart, customer accounts, checkout, apps and connected systems. The implementation follows Shopify’s supported capabilities and your plan; some checkout extensions require Shopify Plus.
Can you improve our current store without a full rebuild?
Yes. We review the current theme, apps and integrations and can carry out focused improvements. A full rebuild is scoped when it is the right way to deliver the agreed requirements.
Can you build Shopify product personalisation?
Yes. We build customisation apps for names, text, photos and product options, with canvas or rendered previews, product mockups and connections to web-to-print operations. Our experience includes building the entire Dyefor website. We scope the customer journey, artwork requirements and production handoff together.
The wider picture
More capability.
Less overhead.
Development, marketplace management, advertising and reporting are often spread across several people or suppliers. We bring the work together to reduce duplication, cut coordination time and help lower your existing overhead.
Websites · Marketplaces · Business systems
Ready to put
things right?
Tell us what is holding the business back.
We’ll work out the practical next step together.