Google AdsComplete
First-party tracking added.
A clearer picture of the enquiries and sales your advertising generates.
Ecommerce performance & business systems
We fix whatother agenciesleave behind.
We bring 20 years of experience in website and marketplace selling and have been building Shopify sites since 2017. We combine development, marketplaces, advertising and custom systems to improve performance and cut your existing overhead.
Pulse · Our own dashboard
SEOComplete
Search visibility improved.
The latest search improvements are in place and ready to review.
SearchComplete
Competitor review complete.
A clearer view of your position in search and the priorities ahead.
Google AdsReviewed
Google Ads tracking checked.
More confidence in the results behind your campaign decisions.
Pulse activity · Example updates
Shopify✦Amazon✦eBay✦Google Ads✦Business systems
The whole business. Connected.
From the first click
to the work behind it.
Henry Peckett Digital · Built to put things right
Better websites.
Stronger channels.
Less wasted work.
28Connected services
4Core selling & advertising channels
4Stages from diagnosis to review
1Dedicated point of contact
Hands-on delivery.
Clear accountability.
Clear accountability.
Our experience connects the customer journey to the product data, advertising and operations behind each sale. We build B2B and B2C stores, custom Shopify apps and dashboards around the way your business sells and works.
The work often spans several people or suppliers. We bring it together through one accountable service, helping cut your existing overhead by reducing duplicated tools, manual reporting and time spent coordinating separate providers.
How we workPulse · Our proprietary dashboard
See what’s happening.
While it happens.
Pulse is our proprietary dashboard, built in-house for our customers. Follow the work, see the changes and understand performance with your activity log and live reporting in one place.
Example workflowPulse · Live reporting
An issue worth investigatingProduct information is missing across a collection.
A clear next actionComplete the product information before the next campaign.
Move the work forwardPrepare, check and publish the updated listings.
Reporting in contextSee performance alongside the changes made.
Practical help. Across the business.
Our services.
Henry Peckett Digital.
01
Websites & growth
Shopify & websites
Build and customise B2B and B2C Shopify stores, with personalisation apps, dashboards and connected systems.
02
Websites & growth
Performance & competitor review
Find where competitors are ahead and what is really holding you back.
03
Marketplaces & products
Amazon
Improve listing content, keyword targeting and Amazon Ads structure to make more of your catalogue and budget.
04
01Complete product information
02Improve listing content
03Keep product data connected
Marketplaces & products
eBay
Optimise listings, repricing and eBay Ads using marketplace, competitor and product performance analysis.
05
Websites & growth
Google Ads & search
Build and optimise Performance Max, Shopping and Search campaigns around your products, margins and growth goals.
06
Marketplaces & products
Product onboarding
Get products online with supplier-data preparation, listing systems, image generation workflows and listing enhancement apps.
07
Efficiency & costs
Business systems & automation
Despatch software, purchasing apps, stock and demand forecasting, listing systems and scanning tools built around your business.
08
Efficiency & costs
Cost reduction & efficiency
Reduce software subscriptions and manual work with custom apps and a more coordinated service.
Where the work makes a difference
Fix the customer experience.
Improve the business behind it.
01Henry Peckett Digital
A better buying journey.
Find the friction between discovering a product and placing an order.
Explore the work
02Henry Peckett Digital
More of the catalogue online.
Sort the data, content and listing issues that hold products back.
Explore the work
03Henry Peckett Digital
Less work behind the scenes.
Connect reporting, onboarding and the tasks repeated every week.
Explore the work
01Shopify & websites
A better website starts with
the right questions.
We have been building Shopify sites since 2017. We design B2B and B2C stores, build product personalisation apps with visual previews, and connect custom dashboards and web-to-print workflows to the systems your business uses.
B2B & B2C storesProduct personalisationCustom apps & integrations
Explore Shopify & websites
02Amazon, eBay & product onboarding
From supplier files
to products for sale.
We have built Shopify and marketplace listing systems, image generation workflows and listing enhancement apps. Turn supplier data into product listings, prepare images and improve content with checks before publication.
Shopify & marketplace listingsImage generation workflowsListing enhancement apps
Explore product onboardingFrom account structure to optimisationIllustrative workflow
01Set campaign roles & budgets
↓02Improve feeds, ads & targeting
↓03Measure returns & refine
Understand → Implement → Review✦
03Google Ads & search
Connect the click
to the commercial result.
We build and optimise Performance Max, Standard Shopping and Search campaigns. Improve the account structure, product feeds and tracking, then use search-term and n-gram analysis to refine targeting, bids and budgets.
PMax, Shopping & SearchAccount structureOngoing optimisation
Explore Google Ads
04Business systems & cost reduction
A better fit.
Lower software costs.
We have built despatch software, purchasing apps, stock and demand forecasting tools, repricing programs, and goods-in and goods-out scanning apps. Custom apps can handle the work you rely on expensive subscription platforms for, reducing recurring fees and fitting your operation more closely.
Despatch & scanningPurchasing & forecastingRepricing & automation
Explore business systemsSeveral disciplines. One accountable service.
More work done.
Less overhead.
Website development, marketplace management, advertising, reporting and automation would usually involve several people or suppliers. We bring that capability together, reducing duplicated work and the cost of coordinating it. You get a direct working relationship and responsibility for seeing the work through.
About us1
Your direct contact
Clear accountability
From the first review
to the final check.
Websites · Marketplaces · Business systems
Ready to put
things right?
Tell us what is holding the business back.
We’ll work out the practical next step together.