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Store health, buying journeys & technical reviews

Shopify audits that lead to a clear plan.

Get a joined-up view of what is holding your Shopify store back. We review the customer journey, technical setup, content and apps, then explain the findings in a prioritised action plan that your business can use.

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Illustrative mobile and desktop storefront checks
Henry Peckett Digital Find the issues. Put them right.

The starting point

Find the cause behind the symptoms.

A slow page, confusing collection or unreliable report can have several causes. We start with the issues you are seeing and the goals you want to achieve, then review the store and supporting setup together. Access and audit scope are agreed before the review begins.

  1. 01Customer journey review
  2. 02Technical & search checks
  3. 03Apps, content & measurement
  4. 04Priorities & next steps
Illustrative homewares product and tablet storefront on a retail counter
Shopify Audits

01Shopify Audits

Customer journey review

Follow the route from landing page to product choice and basket.

Inspect representative mobile and desktop journeys, navigation, search and product pages. Record where information is missing or a task is difficult, with examples that make the finding easy to understand.

Mobile experienceProduct discoveryBuying friction
Technical & search checksIllustrative workflow
01Theme behaviour
02Page performance
03Search foundations
Understand → Implement → Review

02Shopify Audits

Technical & search checks

Review store performance, theme behaviour and the pages search engines see.

Check representative templates, broken links, redirects and indexing signals. Investigate the theme and apps behind the visible symptoms, then identify which findings need a code change, content work or further diagnosis.

Theme behaviourPage performanceSearch foundations
Illustrative tablet and notebook used to review reporting and activity
Shopify Audits

03Shopify Audits

Apps, content & measurement

Assess the supporting tools and information the store relies on.

Look for overlapping apps, inconsistent product data and gaps in the available reporting. Connect the findings to everyday tasks and customer experience, including issues that may need input from other providers.

App dependenciesContent gapsMeasurement checks
Priorities & next stepsIllustrative workflow
01Evidence & examples
02Agreed priorities
03Implementation scope
Understand → Implement → Review

04Shopify Audits

Priorities & next steps

Turn the evidence into a practical sequence of work with clear ownership.

Explain each issue, its likely consequence and the recommended next action. Discuss effort and dependencies with you, then agree what your team can take on and what we can implement within a separate or combined scope.

Evidence & examplesAgreed prioritiesImplementation scope

Four stages. Clear accountability.

From finding the issue
to putting it right.

Agree the work, carry it through and check the result. Each stage has a clear purpose.

01

Understand

Get to know the business, review the detail and find the underlying issues.

02

Prioritise

Agree the scope, commercial priorities and the order of work.

03

Implement

Make the changes, check the detail and put the work into use.

04

Review

Look at what changed and agree the next practical improvement.

Shopify Audits

Your questions.
Clear answers.

What do we receive from the audit?

A review of the agreed areas, evidence of the issues found and a prioritised action plan. We discuss the findings with you so the next steps and responsibilities are clear.

Will you fix the issues as well?

We can carry out agreed implementation work. We make the audit and delivery scope clear at the start, so you know which changes are included and which need a separate decision.

Can you review a store managed by another agency?

Yes. An audit can help clarify unresolved issues and priorities. We can work with the existing team and agree who is best placed to deliver each change.

Websites · Marketplaces · Business systems

Ready to put
things right?

Tell us what is holding the business back.
We’ll work out the practical next step together.

Let’s talk